Cookie Policy

Last updated: October 2026

This Cookie Policy explains how Fashion Queen Royalty uses cookies and similar technologies when you visit or use our website.

Cookies help us operate our website, remember your preferences, understand how visitors use our website and, where permitted, support our marketing and advertising activities.

This Cookie Policy should be read together with our Privacy Policy and Terms & Conditions.

1. What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, tablet or other device when you visit a website.

Cookies allow a website to recognise your device and remember certain information about your visit.

Some cookies are necessary for the website to function correctly, while others help website owners understand how visitors use the website or provide more relevant content and advertising.

Cookies may be:

Session cookies, which are deleted when you close your browser; or
Persistent cookies, which remain on your device for a specified period or until you delete them.

2. How We Use Cookies

Fashion Queen Royalty may use cookies and similar technologies for several purposes, including:

Operating essential website functions;
Remembering shopping cart contents;
Processing and supporting purchases;
Remembering selected preferences;
Improving website performance;
Understanding how visitors use our website;
Measuring the effectiveness of our marketing;
Supporting advertising activities;
Detecting fraudulent or suspicious activity;
Improving the overall shopping experience.

The specific cookies used may change over time as we update our website, services and technology providers.

3. Types of Cookies We May Use

Cookies used on our website may generally fall into the following categories.

3.1 Strictly Necessary Cookies

These cookies are required for the website to operate properly.

They may support functions such as:

Shopping cart functionality;
Checkout;
Secure areas of the website;
Payment processing;
Website security;
Fraud prevention;
Session management;
Remembering essential settings;
Load balancing and website functionality.

Because these cookies are necessary for the operation of the website, they generally cannot be disabled through our cookie preference tools.

Without these cookies, certain parts of the website may not function correctly.

3.2 Functional Cookies

Functional cookies allow the website to remember choices and preferences that you make.

They may be used to remember information such as:

Language preferences;
Currency preferences;
Region or location preferences;
Previously selected options;
Other website customisation settings.

These cookies help provide a more convenient and personalised browsing experience.

3.3 Analytics Cookies

Analytics cookies help us understand how visitors interact with our website.

They may collect information such as:

Pages visited;
Products viewed;
Time spent on pages;
Navigation patterns;
Device type;
Browser information;
Approximate geographical information;
Referring websites;
General website interaction data.

Analytics information can help us identify areas of the website that may need improvement and understand how customers interact with our online store.

Where required by applicable law, analytics cookies will only be placed after the appropriate consent has been obtained.

3.4 Advertising and Marketing Cookies

Advertising and marketing cookies may be used to understand interactions with advertisements and to support the delivery or measurement of marketing campaigns.

These cookies may help us and our advertising partners:

Measure advertising performance;
Understand whether visitors arrived through an advertisement;
Measure conversions;
Build relevant advertising audiences;
Limit repetitive advertisements;
Provide more relevant advertising where permitted.

These cookies may be placed by third-party advertising and marketing providers.

Where required, we will request your consent before using non-essential advertising cookies.

3.5 Security and Fraud Prevention Cookies

Certain cookies or similar technologies may be used to protect our website and customers against fraudulent or malicious activity.

These technologies may help us:

Detect suspicious activity;
Protect accounts and transactions;
Identify unusual behaviour;
Prevent abuse of website functionality;
Improve website security.

Some security-related technologies may be considered essential to the operation and security of the website.

4. First-Party and Third-Party Cookies

Cookies may be placed directly by Fashion Queen Royalty or by third-party service providers.

First-Party Cookies

First-party cookies are placed by the website you are visiting.

We may use these cookies to provide essential website functionality, remember preferences and improve your shopping experience.

Third-Party Cookies

Third-party cookies are placed by external service providers whose services may be used on our website.

Depending on the services active on the website, third-party providers may include providers of:

Payment services;
Analytics;
Advertising;
Marketing;
Website functionality;
Security;
Customer support;
Social media functionality.

Third-party providers may process information collected through their technologies in accordance with their own privacy policies.

5. Cookies Used During Checkout

Some cookies may be necessary to support the purchasing process.

These technologies may help maintain information such as:

Items added to your shopping basket;
Checkout progress;
Selected delivery options;
Essential session information;
Information required to process your order.

Disabling certain essential cookies may prevent you from completing a purchase through our website.

6. Consent and Cookie Preferences

Where applicable, we will ask for your consent before placing non-essential cookies on your device.

When you first visit our website, you may be presented with a cookie banner or preference tool allowing you to manage certain categories of cookies.

You can choose whether to accept or reject non-essential cookies where the available controls allow you to do so.

Your cookie preferences may be stored so that we can remember your choices.

7. Strictly Necessary Cookies and Consent

Some cookies are necessary to provide services that you have specifically requested or to enable the website to operate properly.

Where permitted by applicable law, these cookies may be used without obtaining separate consent.

We will not treat non-essential cookies as strictly necessary simply to avoid obtaining consent where consent is legally required.

8. Managing Cookies Through Your Browser

Most modern web browsers allow you to control or delete cookies through their settings.

Depending on your browser, you may be able to:

View cookies stored on your device;
Delete existing cookies;
Block certain cookies;
Block all cookies;
Allow cookies only from selected websites;
Receive notifications when cookies are being used.

Please be aware that disabling cookies may affect the functionality of our website.

For example, some features relating to shopping baskets, checkout, account functionality or website preferences may not operate correctly if essential cookies are blocked.

9. Managing Your Cookie Preferences on Our Website

Where a cookie preference or consent management tool is available on our website, you may use it to review or change your preferences.

Depending on the technology used, you may be able to change your choices after your initial visit.

Changing your preferences may not remove cookies that have already been stored on your device. Existing cookies may need to be deleted separately through your browser settings.

10. Cookies and Personal Information

Some cookies may collect information that can be associated with an identifiable individual.

Where this occurs, the information will be handled in accordance with our Privacy Policy and applicable data protection law.

Information collected through cookies may be used together with other information we hold about you where there is a lawful basis for doing so.

For more information about how we collect and use personal information, please see our Privacy Policy.

11. Analytics and Similar Technologies

We may use analytics technologies to understand how visitors use our website and how our website performs.

These technologies may help us analyse:

Website traffic;
Visitor behaviour;
Product engagement;
Navigation patterns;
Checkout interactions;
Website performance;
Marketing effectiveness.

Analytics providers may use cookies, pixels, tags or similar technologies to collect information.

Where applicable, the use of non-essential analytics technologies will be subject to your cookie preferences and applicable consent requirements.

12. Advertising and Conversion Tracking

We may use advertising and conversion tracking technologies to measure the effectiveness of our marketing campaigns.

These technologies may allow us to understand whether a visitor:

Viewed or interacted with an advertisement;
Visited our website following an advertisement;
Viewed particular products;
Completed a purchase following a marketing interaction.

The information may be used to measure advertising performance and improve future campaigns.

Where required by applicable law, these technologies will only be used after obtaining the appropriate consent.

13. Social Media Cookies and Technologies

Our website may include features or content connected to social media platforms.

These platforms may use cookies, pixels or similar technologies when their features are displayed or used.

The relevant social media provider may collect information about your interaction with those features in accordance with its own privacy policy.

We recommend reviewing the privacy policies and cookie information provided by the relevant social media platforms.

14. Changes to This Cookie Policy

We may update this Cookie Policy from time to time.

Changes may be made to reflect:

Changes to the cookies and technologies used on our website;
Changes to our service providers;
Changes to our website;
Changes to applicable laws or regulatory requirements;
Changes to our data processing practices.

When we update this policy, the "Last updated" date at the top of the page will also be changed.

We recommend reviewing this page periodically to remain informed about how cookies are used on our website.

15. International Data Transfers

Some third-party providers that use cookies or similar technologies may process information outside the United Kingdom.

Where applicable, such transfers will be handled in accordance with the requirements of applicable UK data protection law.

Where required, appropriate safeguards will be used for international transfers of personal information.

16. Your Privacy Rights

Depending on the circumstances and applicable law, you may have rights regarding personal information collected through cookies and similar technologies.

These may include rights to:

Request access to personal information;
Request correction of inaccurate information;
Request deletion of personal information in certain circumstances;
Restrict certain processing;
Object to certain processing;
Withdraw consent where processing is based on consent;
Object to direct marketing.

Further information about these rights is available in our Privacy Policy.

17. Contacting Us

If you have questions about our use of cookies or similar technologies, please contact Fashion Queen Royalty through the contact options available on our website.

We will take reasonable steps to address questions regarding our use of cookies and privacy practices.